Marketing Focus Room

The Marketing Focus Room is a College of Business lab that features divided rooms with a one-way mirror observation room. The lab is equipped with cameras, microphones, and recording equipment, and it is ideal for consumer product testing, advertising, or any project involving observation and recording of individual or small-group reactions. 

The Marketing Focus Room is used by students in classes such as Professional Selling and Promotional Selling, and it is also available for private businesses and university focus groups.

Lab Information

Contact Us: To speak to someone about this lab or any of our facilities, call us at 386-226-6100 or 800-862-2416, or email